My friend Maurilio Amorim is owner of the Brentwood, TN commmunciations, marketing and branding firm, The A Group. He is a top-notch communicator and looks way, way better than me (granted, not terribly difficult to do on either count). What IS challenging to do is effectively communicate in 140 words/spaces or less. It CAN be done. He does it every day. Read on … http://www.maurilioamorim.com/2008/06/my-life-in-140-characters-the-twitter-writing-course/